London is home to some of the worlds most sought after postcodes and addresses in the world, so much so when buyers have purchased an address, it is very rare for it to come back to the market, making the city one of the best places in the world to invest in real estate. Having said this, the award-winning developer Concord London has unveiled its highly-anticipated newest development, located in the heart of one of the world’s most vibrant and bustling cities.

W1 Place will be an ultra-luxury development made up of thirty-seven private residences, nestled on one of London’s most iconic and sought-after streets. A sought-after and extremely rare area for new build developments, Great Portland Street acts as the unifying line - and an ideal location - between the highly coveted neighborhoods of Marylebone and Fitzrovia. These vibrant areas are filled with stunning architecture and an abundance of cafes, pubs, and eateries, including the Chiltern Firehouse, Portland, the Wigmore, and Archipelago. Moments from transport connections and Regent’s Park, the development is set to be one of London’s best-connected residential projects.

The new development will include a selection of one, two and three bedroom luxury residences, with a wealth of architectural history in both Marylebone and Fitzrovia. Given the Concords predigree and experience, they have tried to blend the best of both worlds, to provide a truly modern home in one of London’s most distinguished districts. New owners can enjoy the unique benefits of state-of-the-art specifications only available in new builds with a focus on celebrating the area’s charming heritage through intricate design.

The building was designed by Simon Bowden of E8 Architecture. Simon is an internationally-acclaimed architect who has been featured in The New York Times, Wallpaper, and Architectural Digest. This development is packed with so much charactor that is has a bright, natural limestone façade, and it is coupled with bronze-coloured French windows. The building’s balustrades were inspired by the distinctive glaze of Japanese porcelain. These balustrades also introduce additional artistic flair and texture.

All apartments come with thoughtfully designed, spacious open plan living and kitchen areas, framed by elegant floor-to-ceiling bay windows that overlook the bustling street below and flood the rooms with natural light.In addition, each home is handcrafted with the highest quality materials and finishes, including beautiful real oak wood floors, custom cabinets, and granite countertops.

This particular part of London is known for its village feel, independent shops, and array of cafes, boutiques, restaurants, bars, and galleries, Marylebone is one of the capital’s most culturally rich and sought-after districts. Fitzrovia is one of London’s most eclectic districts centred around Charlotte Street, in addition to the world’s most famous shopping street – Oxford Street. It includes a variety of pubs and parks, as well as some of the most famous institutions and embassies in the city, such as the BBC’s Broadcasting House, and a wide selection of world-renowned art galleries and media companies, creating a one-of-a-kind urban landscape.

With an extensive and reliable public transportation system, getting around the city and accessing the rest of the metropolitan area is easy and effortless. The development is a leisurely stroll away from the bustling Great Portland Street station, with access to the Circle, Hammersmith and City and Metropolitan lines for quick and easy travel throughout the city. With close proximity to the EuroStar – residents can access international cities like Paris and Amsterdam in a matter of hours. In addition to the Fitzroy Square Gardens, which is a short walk away, residents can enjoy stunning greenery and world-famous parks like Regent’s Park and Hyde Park.

Chris Murray, Managing Director of Concord London, comments: “I am a local Marylebone resident, so here at Concord London, we want our developments to complement what is already a well-established and vibrant neighbourhood full of first class restaurants, shopping and cafes. W1 Place is one of central London’s most exciting, newest developments which is perfectly poised to capture the greatness of both Fitzrovia and Marylebone”

Prices start from £1.5M for a one-bedroom apartment. Completion estimated for the end of 2023.

To find out more, visit

www.w1.place